Tips for business success on Facebook

Does your company already have its own page on Facebook? You can attract a lot of visitors and you are in direct contact with your target group. But how do you get the most benefit from this for your startup? You can read that in this checklist: 6 tips for business success on Facebook.

1. Log in to Facebook

Actually a condition rather than a tip. If you are not yet on Facebook, now is the time to do so.

In order to profile your business, brand or product on this platform, you must have an active profile.

Business page on Facebook

Profiles are for users, pages for organizations, projects and other initiatives, Facebook argues.

Promotion products and services

Whether you are a Facebook fan or not: becoming active on this platform has its advantages, because you can also immediately use your family, friends and business contacts from your network to promote your products and / or services.

Privacy settings Facebook

Those who really do not like the fact that business and private life can sometimes get mixed up together can adjust the privacy settings of their profile to their wishes and tighten them if necessary.

Facebook is quite flexible in this regard. If you do not want colleagues and / or customers to see photos of a pleasant outing with your family, you can easily set that on your profile. Read more about privacy on Facebook.

Update privacy

Tip:

With every update that Facebook makes, the privacy conditions can be adjusted again.

This is also relevant if you use Facebook with your smartphone or tablet. It is therefore smart to check your profile information after every update.

Successful administration

Do you want to keep your business and private administration in order? A business account is free for starting entrepreneurs in the first half of the year.

Knowing more

2. Create a business page

Once you have an active Facebook profile, you can immediately create a business page. Users or other companies and institutions can become ‘fans’ of this.

Create business page

Go to ‘Create page’ and click on the icon that applies to your situation. In most cases it will be a company or brand.

You can then supplement your page with important data and upload the company logo as an image, for example .

Corporate identity business page

The beauty of such a business page is that you can give this ‘profile’ roughly the same house style as the style you use on your business website.

This can be done, for example, by adding extra informative and welcome tabs with more information about your products or events that you will be organizing in the near future.

Manage business page

You are probably the only administrator of the page at the moment, but it is of course also possible to appoint multiple administrators in the future.

These participants must of course also have an active Facebook profile.

3. Be interactive

We no longer have to explain to you that social media is not just a matter of sending information.

Social media is interactive and should always be regarded as an online form of two-way traffic; in this way, like the face of a company or brand, you will be actively talking to customers.

Comments on your Facebook page

This can provide the necessary positive publicity, but also be prepared for negative reactions , for example an angry message from someone who is not happy with a lack of delivery.

Responding to social media is not allowed anyway. And it is very important in these kinds of urgent cases that you do not ignore such complaints, but talk to the customer.

React fast

Never wait too long to answer (users nowadays assume that they will get an answer within a few hours).

Post a response apologizing for the state of affairs and saying you’re going to find out what went wrong here.…

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How To Learn To Delegate Without Fear In Business

Learn to delegate and create a team. Stay with this idea, because it will have a huge weight within your business in order to grow. 

Most of the people who start out, practically all of them, do so with immense enthusiasm.  They seek to change their lifestyle for a freer one: to be able to work the days they want, at the times they prefer, to enjoy their holidays on the dates they themselves decide …

And all with a common idea: work fewer hours than in a traditional job and be able to earn more to have financial freedom. What happens is that if it is not delegated, it will hardly be possible to achieve all this. The only way to multiply it is by creating a team.

Otherwise, the business will not grow, and that dream of a freer lifestyle will fade over time. We know that it is not easy to leave your business tasks to other people and that there are many fears around this idea, but you have to overcome them, right?

And the first step that we propose today is to learn how to delegate. 

Reasons to learn to delegate

Acquiring this skill will favor both your personal and professional life because the results are going to be reflected in both aspects.

Carefully read these 6 reasons and think about what you would like to delegate to your business today. 

Reason # 1: Focus on your zone of genius.

If you get rid of those repetitive tasks that steal your time and also do not add value to the growth of your business, you can focus on those that occupy your area of ​​genius.

That is, in those tasks that you do better than anyone else, that carries your personal stamp, and that is the engine of your business. They are those that really make it grow, and that requires you.

For example, if you teach yoga, your students want to have you as a monitor. That is why they pay. 

You could not delegate this task, but you could do it with others, such as reviewing invoices, web maintenance, or answering emails.

Reason # 2: Gain talent.

When you know how to delegate tasks and manage to do it, you begin to surround yourself with talented professionals. 

That talent will be available to your business, and each one, from their area, will be able to detect improvement points and optimize processes or ways of working to obtain better results.

Reason # 3: Improve your productivity.

When working with focus, performance increases. Therefore, eliminating tasks that can distract us from the heart of the business affects our energy.

And if those tasks are also heavy for us, the consequences are worse.

On the other hand, when delegating tasks, the ideal is to clearly communicate to the team what to do and how. Thus the productivity of the business will be enhanced.

Reason # 4: Reduce your stress.

Feeling like you don’t get to everything is one of the biggest problems for those who work alone.

This greatly limits family and rest time and increases the stress situation.

In the long run, it can be unbearable, so before you get to this point, if you don’t feel like you have the day to perform all the functions you have, seek help.

Otherwise, that freedom that we were talking about at the beginning will never come. You will have more and more work and more stress. And still, your business will not grow.

Reason # 5: Maintain motivation and enthusiasm for the principle.

Loss of focus, lack of productivity, increased stress … if you don’t take action, all this will gradually lose the enthusiasm and motivation with which you started your business.

And without these two ingredients, it is very difficult to follow. 

Do not let this happen to you; think about the reason that led you to take the step of the undertaking and start delegating tasks.

Reason # 6: Facilitate the growth of your business.

The last consequence of the previous points is this: your business will not be able to grow if you do not create a team that you trust.

If you can’t take care of everything, how do you think you can improve products, services, reach more people …?

Your equipment will be the vitamin it needs to strengthen and grow exactly as you want.

If you need our expet advivce for your bsuiness get in touch now!…

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